Research & Insight

Our ongoing programme of research seeks to understand why mail delivers more powerful 1-to-1 relationships. What is it that makes this multi-sensory experience such a pivotal moment in the customer journey? And in such a digitally led world, what does that mean for marketers?

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The Life Stages of Mail

How responses to mail change as our lives progress.

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New Thinking About Mail: The Thought Pieces

Get inside the heads of some of the best people in the business

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New thinking about Door Drops

Our newest Mailmen explore the potential of this highly sophisticated medium.

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Discover why people value mail

Find out what valued mail makes customers know, think, feel and do.

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The Private Life Of Mail

Mail’s journey doesn’t end on the doormat. It’s just the beginning.

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Permission to talk

Find out what customers really think about sharing their personal data.

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Mail & Email

It’s not about either/or. It’s about both.

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